If you manage the marketing for a downtown
shopping district and are interested in starting a gift
card program then this section will be of particular interest
to you. Our program will keep shoppers and their dollars
in your town’s stores and restaurants – all
with a single prepaid gift card. Cards are bank-issued
No matter what the mix of stores you
have in your downtown shopping district we are able to
bridge all of the merchants using one gift card. It doesn’t
matter if the stores are a mix of small independents,
national chains, or franchised restaurants. We can easily
work with all of them.
Your program will utilize our proprietary
Restricted Authorization Network (RAN) which limits the
redemption of cards solely to the merchant locations that
you designate. They will be able to accept your card without
any modifications at all to their existing POS systems
or standalone credit card terminals. There will be no
need to change their current merchant account provider.
As part of the implementation process we will simply swipe
one of our test cards through their credit card reader
and it will provide us the information needed to add them
to our RAN. It is that simple.
Our implementation team will work closely
with you to insure that your launch is successful with
either phone or recommended on-site training and that
you are able to achieve your goals as the program progresses.
Your downtown district will be assigned a dedicated Account
Manager to assist in all facets of your gift card program.
All program documents and training supplements are provided
to each client to ensure continued program success. Our
service includes toll-free live 24/7 multi-lingual merchant
and customer support.
With many small merchants struggling
in today’s economic environment a downtown district
gift card program can be the perfect solution to help
boost their sales. It encourages the community to support
local businesses and helps bring repeat business to your
downtown. The most successful programs get the local corporate
community involved by having them purchase the downtown
gift cards in bulk and then give them out to employees
as incentive rewards or for holiday gifts. Imagine a local
hospital or manufacturing plant with 1000 employees giving
$50.00 gift cards out at Christmas and the next week you
will have 1000 customers ready to buy from your local
merchants rather than heading to the mall.
Your downtown district program administrator
will have access to online real-time reconciliation reports
in order to inform any local governing board or the merchants
how successful your program is at any given time. Reports
can be run for any date range and are easily exported
in Microsoft Excel®. Report types include card activation,
card history, reconciliation, merchant redemption, and
Now that you are more familiar with
our gift card program designed for downtown districts
please feel free to contact us to discuss your specific